ОПИСАНИЕ ДОЛЖНОСТИ
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Evoca is seeking a dynamic and results-oriented Product Marketing Manager to lead the Bank's product marketing initiatives. In this role, you will collaborate with cross-functional teams to develop and execute marketing strategies that drive product awareness, engagement.
What will you gain?
Evoca is committed to ensuring everyone can flourish in their roles by creating a working environment that supports wellbeing and provides a generous benefits package, a wide range of career and personal development opportunities. By joining Evoca, you will get:
- health insurance;
- favorable terms of Evoca products and services;
- holiday and year-end bonuses;
- bonuses on marriage, birth of a child;
- paid days off;
- sport package;
- English language trainings;
- large opportunities for continuous learning and development (participation in international conferences, business trips abroad, opportunities to get international certifications and study in top universities worldwide).
ОБЯЗАННОСТИ
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- Conduct market research and competitive analysis to identify opportunities and threats in the market;
- Develop and implement marketing strategies to promote that bank’s products;
plan, execute, and evaluate product marketing projects from concept to launch;
- Create comprehensive project plans, timelines, and milestones for product marketing initiatives;
- Coordinate and execute promotional campaigns to drive awareness and demand for products;
- Monitor project progress and make necessary adjustments to meet deadlines and objectives;
- Analyze campaign performance metrics and provide insights for optimization;
- Collaborate with product development and sales teams to define product positioning and messaging;
- Gather input from customers and stakeholders to refine product marketing strategies and offerings;
- Develop and manage project budgets, ensuring efficient and effective resource allocation;
- Track expenses and maintain financial accountability throughout all projects.
ТРЕБУЕМАЯ КВАЛИФИКАЦИЯ
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What skills is Evoca looking for?
- Bachelor’s degree in Marketing, Business Administration, or a related field; MBA degree preferred;
- 3-5 years of experience in product marketing or project management, preferably in a bank, fintech or a related industry;
- Proven experience in managing successful product launches and marketing campaigns;
- Strong project management skills with the ability to manage multiple priorities simultaneously;
- Effective communication and interpersonal skills, with the ability to influence and engage stakeholders;
- Proficiency in project management and marketing tools.
ПРОЦЕДУРА ПОДАЧИ ЗАЯВОК
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How to apply?
Please send your CV to:
[email protected] by indicating "Product Marketing Manager" in the subject line of the e-mail.
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